The irony? A regulation meant to protect workers might first shrink their job opportunities. The next 12 months will reveal whether the sector can strike a balance—or whether a generation of independent workshops will vanish, taking their workers’ livelihoods with them.
This quiet revolution in vehicle customization represents a fundamental shift in China’s automotive landscape, where personalization has evolved from an underground hobby to a legitimate industry projected to reach RMB 160 billion (USD 22.3 billion) by 2025, according to the 2023 China Automotive Customization and Modification Industry White Paper.
“China’s auto market surged in March 2025, with NEVs hitting 51% retail penetration as domestic brands dominated, while easing price wars and export pressures shaped a stabilizing yet competitive landscape.”
“China’s auto market surged in March 2025, with NEVs hitting 51% retail penetration as domestic brands dominated, while easing price wars and export pressures shaped a stabilizing yet competitive landscape.”
Retail: In May 2025, China’s passenger vehicle retail sales reached 1.932 million units, up 13.3% YoY and 10.1% MoM. Cumulative retail sales from January to May totaled 8.811 million units, a 9.1% YoY increase.
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