July 15, 2024 (Beijing) – BMW Group announced a strategic partnership with Momenta, a top-tier Chinese autonomous driving firm, to co-develop a China-exclusive intelligent driving system for its upcoming Neue Klasse models and other local-production vehicles. The collaboration marks BMW’s most significant tech alliance in China this year, targeting end-to-end navigation assist covering highways and urban roads.

Why Momenta? Data + Trust
Beijing Momenta（https://www.momenta.cn/en）dominates China’s L2+L4 market with 800,000+ km of validated road data – a cache trusted by Mercedes, GM, and Toyota. BMW’s choice reflects “equal-tier” prerequisites: tech compatibility + brand prestige to ensure user confidence.

Momenta

• Safety First, Fun Follows
  Unlike rivals “obsessed with petaflops,” BMW-Momenta’s system prioritizes driver-in-the-loop engagement, blending:
  • “Control Super Brain” (merged powertrain/chassis domain control)
  • Panoramic iDrive (human-centric HMI)
  • Momenta’s AI risk-prediction models

• Expanding “China Tech Circle”
  The deal extends BMW’s local alliance web (Alibaba/Huawei/ByteDance) but shifts focus from infotainment to core automotive tech – signaling deeper roots in China’s innovation ecosystem.

EDITOR’S NOTE

This partnership between a legacy German automaker and China’s leader in autonomous driving represents a powerful convergence of BMW’s renowned driving dynamics with cutting-edge Chinese technology.

From our extensive research and consulting work with BMW China and the Munich headquarters for over 15 years, including the MINI division, our team has witnessed firsthand BMW’s steadfast commitment to evolving with the times while maintaining its core identity.