Red Dot Winner Launches with Presidential Endorsement at São Paulo Motor Show

November 21, 2025 (São Paulo) — Avatr Technology made its Latin American debut at the São Paulo Motor Show, introducing the 11 SUV after obtaining Brazil’s rigorous LCVM and CAT certifications. The Munich-designed electric coupe SUV combines Huawei’s HarmonyOS-powered triple screens with premium amenities like Meridian surround sound and climate-controlled NAPPA leather seats.

Market Strategy
Partnering with CAOA Group (Brazil’s largest dealer network), Avatr establishes immediate access to 37 service centers nationwide. Parent company Changan Auto concurrently announced a R$300 million investment in São José dos Pinhais for localized battery assembly.

Notable First Impressions
During the exhibition, President Lula tested the SUV’s voice-controlled “holo-emotion” lighting system, remarking: “This demonstrates China’s innovation leadership.” Supermodel Gisele Bündchen’s appearance at the CAOA-hosted gala dinner generated viral social media traction.

Editor’s Note:

Avatr 11 presents a technically mature package. My test-drive of its sibling 12 model revealed strange door mechanics and numb steering feedback.