Egypt's iconic but long-dormant car brand is getting a second life — courtesy of China. El Nasr Automotive Manufacturing Company and FAW, one of China's largest central state-owned automakers, have signed a partnership agreement to manufacture vehicles under the revived Nasr brand.

The signing took place at the Egyptian government headquarters in the New Capital, with Deputy Prime Minister for Economic Affairs Hussein Eissa in attendance — a signal that this is not just a corporate handshake but a state-backed industrial push. Both sides emphasized the Egyptian government's support for the manufacturing sector, positioning the deal as a catalyst for building a technology-driven automotive industry grounded in quality and efficiency, while generating economic value and advancing sustainable development goals.
El Nasr has a storied history — once Egypt's national car producer — and this deal marks an attempt to resurrect that legacy through a Chinese partnership rather than starting from scratch.
Source: zawya.com
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